In addition to being a form of entertainment on its own, music is very important in other forms of entertainment. Music is used in movies, TV series, theater plays, and video games. These soundtracks make the shows or games more engaging and immersive, and at the same time, the artists receive a neat promotion. The same can be applied to casinos, as these establishments also have a “symbiosis” with the music industry. Here we will focus on heavy metal music and see how casinos promote it.
Slots Themed after Popular Bands
One thing casinos know to do well is make content that is appealing to a wide range of audiences. That’s why we have so many themes in their slot game library. Given how heavy metal bands are popular among gamblers, having slots themed after these bands is a good move. If you take a look at Canadian online casinos you will see that they collaborate with multiple developer companies and host their slot games. Some of these developers are inspired by heavy metal music and draw upon that inspiration to create slots games. This content serves as an additional incentive, on top of bonuses and free spins, for heavy metal fans to create an account.
This also works in the opposite direction. If more people are playing these heavy metal slots, then they will appear in the popular game section of the casino. So new users will likely play these slots without knowing who these bands are, and eventually, look them up. Some of them will undoubtedly love this music and maybe buy some of their albums.
Live Music in Casino
Casinos specialize in hospitality and accommodation, and guests can dine at a restaurant, drink at a bar, or stay in a hotel that is all part of the same casino resort. They want to maintain an exciting atmosphere and often organize different events that include live music performances. These aren’t exactly concerts but they still entertain hundreds of guests. So, heavy metal bands can perform during these events, or at least tribute bands that play cover versions of heavy metal songs. This way the real artist is promoted, and actually paid for their performance.
Soundtrack for Games
Heavy metal tunes make for a great soundtrack for just about any game. Sure, this is not a music genre that everyone loves, but there are a lot of people who do, and a lot of others who don’t mind listening to this music. Contrary to some superstitions that this genre inspires violence, heavy metal music inspires joy and excitement. This makes it perfect for casino games. It’s important the users feel good while they are playing because casino games don’t exactly have a positive win rate. In fact, most of the time players are losing money, and having an atmosphere where they don’t feel too frustrated about it, is good for a casino.
Players who listen to the game soundtrack in the background are likely to have that tune stuck in their heads. So these same players are likely to listen to that band more often or even buy that song that they like. Given how there is always an option to turn the music off in online casino games, developers aren’t risking anything by adding more heavy metal soundtracks. Those who like it will play it with music on, and those who don’t will mute the game and use another tab with their own soundtrack.
Popular Metal Slots
Finally, let’s see what are some of the currently best slots that feature heavy metal music or theme.
- Motörhead (developed by NetEnt)
- Megadeth (developed by Leander Games)
- KISS (developed by WMS)
- Heavy Metal Warriors (developed by iSoftBet)
- Sabaton (developed by Play’n GO)
- Guns N’ Roses (developed by NetEnt)
The games are true to the bands’ image, and they feature a soundtrack that consists of the songs by those bands. It’s also worth mentioning that Heavy Metal Warriors is not a band but the soundtrack is on point here and it has amazing graphics.
Conclusion
As you can see casinos do a lot when it comes to promoting this genre of music. At the same time, heavy metal tunes are welcome in any casino game, as users enjoy the adrenaline-rushing melody of electric guitars and drums. Moreover, casinos organize live performances and they want all of the guests to feel included, so you will occasionally have a heavy metal show in a casino. Meaning this is a mutually beneficial relationship and both sides win by collaborating.
Gamblers are known for being rebellious which is why these two concepts fit so well together. Moreover, both hobbies are somewhat controversial in mainstream media, which is another thing they have in common.